Not even gonna try the stuff.
Kraft put out a new product in their Philadelphia cream cheese line, called Philadelphia ready to eat cheesecake filling.
I saw the advertisement for it in this months Kraft Food and Family magazine and because I love love love cheesecake, I was all cool, I wanna try it!
Then I did a little digging on the web and right on their own website and forums, I found out I shouldn't even bother.
Apparently it tastes like ass.
User comments:
"I tried this because Kraft sent me a "free" coupon. Me oh my, was not worth the price!!!"
"Not only did they NOT discontinue it, they added a new flavor. CHOCOLATE! I can't even imagine what that will taste like {{shudder}}."
It's also not a totally new product, but they are just now advertising it in their own magazines.
With all the bad reviews on their site, you would think instead of making a new flavor and start pitching it, they would have just yanked the product.
That sucks though. I love cheesecake, I just cannot ever make a decent one from scratch.

Comments
Yanno, I was wondering what to write about for my Sunday Lunch piece on Fuel My Blog's blog. Now I know...CHEESECAKE!
There's this place in Brooklyn, NY, where I grew up, called Junior's. They put out a cookbook which includes a recipe for their cheesecake. There is a recipe for basic cheesecake, as well as a few variations. I've made the pumpkin cheesecake for Thanksgiving in the past, instead of pumpkin pie, and it's turned out really well. I'm going to make it again this year.
So I will write about GOOD cheesecake this week! If you have any kind of electric mixer, you can make Junior's cheesecake!
Posted by: Christine | November 2, 2007 7:09 PM
That is defenetly one of the worst products Kraft has come up with lately. At least, it is the one that landed in my trash, after about eating one spoon full.
The chocolate version sounds even worse.
It has been around a while, tried it about 2 months ago.
Hope the next new thing they come up with will be better!
Peace
Claudia
Posted by: Claudia Blanton | November 2, 2007 8:34 PM